Apple launched its hotly-anticipated new fitness service in December, but after the initial shine of a “new Apple thing” wore off, it has proven to be rather unremarkable.
Fitness+ is just…okay. If you want to work out along with fitness videos, and you own an Apple Watch, it will let you do that. It’s a quality set of videos, well-produced with excellent instructors. But that’s really all it is.
The launch of Apple’s new “Time to Walk” feature this week offers hope that Fitness+ will break out of its ho-hum existence in the well-trodden ground of so many other fitness video services. Apple’s opportunity in fitness is so much greater than streaming prerecorded workout videos.